Press and Media

Here are some fun links to media events that we've been involved with or that cover Steinholding.


That time when U.S. Steinholding Association commissioner Jim got to be a consultant and have a cameo role in a national-aired Sam Adams commercial: https://www.facebook.com/ussteinholding/videos/530758943930078/


With the Godfather of Masskrugstemmen, the late, great Lenny Coyne on the set of Fox & Friends the morning after the 2015 National Championship: https://video.foxnews.com/v/4497466954001/#sp=show-clips


When we introduced the Men's Journal and Fitness web team to the world of Steinholding: https://www.facebook.com/mensfitness/videos/10155296426153227/


Some FC Bayern Munich footballers gave Masskrugstemmen a shot. See how it went here: https://youtu.be/d0MwmZaJQCU

and again here: https://youtu.be/FBK0yRz7Geo


Sports Illustrated promotional coverage of the 2017 Samuel Adams Steinhoister of the Year Competition: https://www.si.com/more-sports/video/2017/10/13/could-you-be-americas-next-stein-hoister-year


CBS Milwaukee news coverage of 2017 Hofbräu Masskrugstemmen National Champion Julie Gilbert! Full write-up and story are here: http://cbs58.com/news/prost-mukwonago-woman-sets-national-record-in-stein-holding/